20 May 2003
stop verbing nouns!
I was in a presentation today, and heard about a group of people who were "positioned and goaled" to do something or other. Now 'position' has for a long time been an acceptable verb, but 'goal'? I assume from context that the people had been given a goal or a goal had been set for them, but I am at a loss to come up with another such usage. A goal just isn't something that can be given like a slap or a kiss. Someone can be given a present or be presented something, but they cannot be goaled. It just sounds stupid.
I suppose I just don't understand the need for certain people (generally higher up in bureaucracies) to verb nouns. I mean, is it harder to say "they have a set goal" than "they are goaled"? It saves, what, one second to say? That second is lost then if the listener has to figure out what it means. Then again, in bureaucracies, lower-downs merely are expected to nod to higher-ups, not comprehend what they're saying.